DryJoys Banner Campaign Launched

DryJoys Banner Campaign Launched

August 9 2007

Outsight is pleased to announce the launch of the DryJoys banner campaign.

This is the latest in a series of sweepstakes FootJoy has done to promote their new products and keep interest in their site. Each contest is supported by a Flash banner campaign, a targeted email campaign, and a homepage hero image on FootJoy.com. Each contest has attracted tens of thousands of entrants, roughly 85% of which are return users to FootJoy.com. This demonstrates a growing, loyal following for FootJoy.com.

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